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The Final Copy of Ilon Specht

The Final Copy of Ilon Specht

2024Documentary

The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.

Release2024-06-10
Runtime18 min
StatusReleased
CountriesUnited States of America
Original languageEN
SpokenEnglish
DirectorBen Proudfoot
ProductionBreakwater Studios, Traverse32
Popularity2
TMDB ID1325198

Director

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